Cardistry has seen an enormous rise in popularity over the last few years, going from niche art form to YouTube sensation as people from all over the world discover ways to express themselves through the manipulation of playing cards. Kuma Films, a YouTube channel devoted to finding the most interesting people and the things they’re capable of, went to Cardistry-Con 2017 and spoke with practitioners from around the globe about why they’re drawn to cardistry. Watch the video above and try to keep your jaw off the floor as they wow you with their incredible skills.